Articles, Design & Innovation, Entrepreneurship, Upcoming Events

Telling Your Brand’s Compelling Story – a Mindful Workshop Series by MUNI


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With the explosion of social media platforms, content channels, and an over-saturation of media in a multi-screening society, how do you effectively cut through the clutter to tell a story that is truly worth sharing?

Startup founders and creative entrepreneurs are often caught up in their day-to-day operations that they forget to leverage on the power of sharing their journey, in ways that can take their potential clients along and grow with them.

On 2 Saturday mornings in September, in an effort to serve the cause-driven creatives in the MUNI community, we will be piloting “Detox, Declutter & Design for Organizations” – a series of intimate, interactive mindful workshops, starting with storytelling workshops together with seasoned storytellers Niña Terol & Serious Studio.

We want to help you stop putting bad shit in (Detox), take the bad shit out (Declutter), and create good shit (Design) as you create and grow your organization.

Through the storytelling series, it is our goal to to help you tell your compelling, and authentic story – whether you’re a startup entrepreneur, org founder, or freelancer – so that you can use the power of storytelling to rise above the noise, make yourself relevant and authentic to the people that matter to you, and build relationships that help grow your business.

APPLY TO JOIN THE WORKSHOP/S! Sign up by September 5 (for Part 1 / Part 1 & 2) and September 16 (for Part 2 only). Accepted applicants will be sent payment details via e-mail.

WORKSHOP SCHEDULE:

  • September 10, 8AM-12NN @ Commune Cafe, Makati
    Telling Your (Brand / Organization’s) Compelling Story Part 1

    (on Copywriting, PR & Communications with Niña Terol)

  • September 24, 8AM-12NN @ Commune Cafe, Makati
    Telling Your (Brand / Organization’s) Compelling Story Part 2
    (on Branding & Visual Identity with Serious Studio)

Signing up for both workshops will also entitle accepted applicants to a one-on-one mindful life + work session with Muni PH founder Jen Horn, to be scheduled with you within 1-2 weeks before or after your chosen workshop/s, to further enhance and integrate the Detox, Declutter, and Design experience we hope to share with you through this series. These one-on-one sessions aim to do a more personalized dive into you and your lifestyle, and how you can approach life and work in a more deliberate and conscious manner.

APPLY TO JOIN THE WORKSHOP/S! Sign up by September 5 (for Part 1 / Part 1 & 2) and September 16 (for Part 2 only). Accepted applicants will be sent payment details via e-mail.

WORKSHOP PACKAGES:

  • PACKAGE 1: Mindful Copywriting, PR & Communications
    P1,950
     – Total value of P3,000; save P1,050!

    1. Workshop facilitation & materials for Part 1 on Copywriting, PR & Communications with Niña Terol on September 10 at Commune Cafe, Makati (priced at P2,000)
    2. Coffee and light snacks c/o Commune
    3. Free admission for one (1) person to the two remaining 2016 MUNI Meetups in October & December (worth P500) – non-transferrable
    4. Surprise MUNI giveaways (worth P500)
  • PACKAGE 2: Mindful Branding & Visual Identity
    P3,450
     – Total value of P4,500; save P1,050!

    1. Workshop facilitation & materials for Part 2 on Branding & Visual Identity with Serious Studio on September 24 at Commune Cafe, Makati (priced at P3,500)
    2. Coffee and light snacks c/o Commune
    3. Free admission for one (1) person to the two remaining 2016 MUNI Meetups in October & December (worth P500) – non-transferrable
    4. Surprise MUNI giveaways (worth P500)
  • PACKAGE 3: Mindful & Holistic Storytelling (Full Package)
    P4,950 
    – Total value of P8,000; save P3,050 + get more MUNI perks / freebies!

    1. Workshop facilitation & materials for Part 1 on Copywriting, PR & Communications with Niña Terol on September 10 at Commune Cafe, Makati (priced at P2,000)
    2. Workshop facilitation & materials for Part 2 on Branding & Visual Identity with Serious Studio on September 24 at Commune Cafe, Makati (priced at P3,500)
    3. One (1) one-on-one Detox, Declutter, Design coaching session with Jen Horn of MUNI, a personalized dive into you and your lifestyle, and how you can approach your life and work in a more deliberate and conscious manner – to be scheduled with your within 1-2 weeks of your chosen workshop (worth P1,500/session)
    4. Coffee and light snacks for c/o Commune
    5. Free admission for one (1) person to the two remaining 2016 MUNI Meetups in October & December (worth P500) – non-transferrable
    6. Surprise MUNI giveaways (worth P500)
    7. Opportunity to share your story on the MUNI blog / network
    8. Opportunity to do a lightning pitch for your endeavor at an upcoming MUNI Meetup

* Each workshop will be open to only 15 participants to ensure a truly personalized and hands-on experience. 

APPLY TO JOIN THE WORKSHOP/S! Sign up by September 5 (for Part 1 / Part 1 & 2) and September 16 (for Part 2 only). Accepted applicants will be sent payment details via e-mail.

ABOUT THE FACILITATORS / TEACHERS:

Niña Terol is a communicator, connector, and changemaker passionate about creativity, innovation and socially oriented businesses. She brings a wealth of experience from the corporate, non-profit, creative enterprise, media, and political worlds—through articles, publications, social media campaigns, and more. She is currently AVP/Director for Corporate Affairs at McCann Worldgroup Philippines, the leading multinational integrated marketing firm in the country, a part-time lecturer at the Ateneo de Manila University, and freelance journalist who has written for titles including Philippine Daily Inquirer, Rappler, Travel + Leisure Southeast Asia, and CNN Travel. 

Lester Cruz & Deane Miguel lead the team behind Serious Studio, a company that creates brand identities, strategies, communications, websites, experiences, and other big words all in their cozy office in Manila, Philippines. We believe that effective communication happens when you Make Sense and Look Good™. They work with clients to create authentic and interesting brands for the world. Their past clients include Satchmi, EDSA Beverage Design Group, Rags2Riches, Cyma, Green Pastures, Sprout, Ayala Land Premier, among others.

Jen Horn is a wanderer (@nomadmanager), writer, and the founder of MUNI, which exists to help cause-driven creatives and entrepreneurs live and work more mindfully. Through MUNI’s events and content, along with her own writing on psychology, wellness, and the environment, she encourages people to think critically – to ask questions about how they shop, eat and travel, to explore more socially and environmentally mindful ways of living and working, while remaining compassionate to one’s self. 

Read: Deane Miguel of Serious Studio, Niña Terol & Jen Horn: On Finding Your Voice, Speaking Your Truth, Making Your Mark

APPLY TO JOIN THE WORKSHOP/S! Sign up by September 5 (for Part 1 / Part 1 & 2) and September 16 (for Part 2 only). Accepted applicants will be sent payment details via e-mail.

 

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